How to design a glowing hedgehog?
WARSAW UNDER CONSTRUCTION 4

  • How to design a glowing hedgehog?
    Neon "Jeż", projekt Magdaleny Byczyńskiej

In 2009, the Museum of Modern Art in Warsaw acquired the archives of the Reklama company.

The contents of the archives – designs for advertisements, neon signs and visual info signs for Warsaw – will be on display during the “City for Sale” exhibition. Many of the pieces were the work of Magdalena Byczyńska, a designer active in the late 1960’s, who will talk about the process of and circumstances behind the creation of some of Warsaw’s most recognisable neon signs and their role in city space.

See also:

Other archival events from that cycle:

20:00 Film screening The Broadcast Contains Product PlacementWARSAW UNDER CONSTRUCTION 4 Museum of Modern Art in Warsaw, Emilia Pavilion
ul. Emilii Plater 51, Warsaw
18:00 Meeting Spatial chaos and the 21st century cityWARSAW UNDER CONSTRUCTION 4 Museum of Modern Art in Warsaw, Emilia Pavilion
ul. Emilii Plater 51, Warsaw
12:00 Workshops Printed salesmanWARSAW UNDER CONSTRUCTION 4 Museum of Modern Art in Warsaw, Emilia Pavilion
ul. Emilii Plater 51, Warsaw
16:00 Guided tour Guiding by Warsaw residents. Andrzej ChyraWARSAW UNDER CONSTRUCTION 4 Museum of Modern Art in Warsaw, Emilia Pavilion
ul. Emilii Plater 51, Warsaw
12:00 Workshops Museum of AdvertisingWARSAW UNDER CONSTRUCTION 4 Museum of Modern Art in Warsaw, Emilia Pavilion
ul. Emilii Plater 51, Warsaw
14:00 Guided tour Curatorial guidingWARSAW UNDER CONSTRUCTION 4 Museum of Modern Art in Warsaw, Emilia Pavilion
ul. Emilii Plater 51, Warsaw
18:00 Workshops Filtrowa Street at your service. Part two of a consultation gameWARSAW UNDER CONSTRUCTION 4 Museum of Modern Art in Warsaw, Emilia Pavilion
ul. Emilii Plater 51, Warsaw
20:00 Film screening Obsession. Advertising and consumption in Polish artistic filmWARSAW UNDER CONSTRUCTION 4 Museum of Modern Art in Warsaw, Emilia Pavilion
ul. Emilii Plater 51, Warsaw
18:00 Meeting Urban photography in the era of outdoor advertisingWARSAW UNDER CONSTRUCTION 4 Museum of Modern Art in Warsaw, Emilia Pavilion
ul. Emilii Plater 51, Warsaw